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Each workshop will begin with a presentation on the issue at hand by the lead facilitator. Experienced practitioners will then introduce their innovative practices and describe how these took hold in their day-to-day operations. Presentations of these cases originating from Québec, Europe and the US will be supported by expert facilitators who will coordinate the question/exchange period with the audience. At the end of the workshop, the lead facilitators will summarize the learned lessons, hence allowing participant to learn more on the factors for success and the steps to be taken.
Instructional approach
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Presentation of the issue at hand – 20 minutes
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Presentation of cases – 50 minutes
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Question/exchange period with the audience – 35 minutes
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Summary of learned lessons by lead facilitators – 20 minutes
Wednesday April 9 and Thursday April 10 - 10:00 a.m. to 12:00 p.m.
10 a.m. – WORSHOPS
Instructional approach
Over the last few years, many cities have made training or attracting these creative people a key element of their economic and social development strategies.
Workshops 1 and 4 will give representatives of four cities, Barcelona, Boston, Montreal and Sheffield (an industrial city in the UK) an opportunity to discuss on different topics such as: What is actually a creative city strategy? Is such a strategy applicable to all cities? How to promote the transformation of a regular city into a creative city? What are the short and mid term impacts of such a transformation? How can IT be instrumental in the implementation of a creative city strategy?
Workshop 1
- Lead facilitator: Patrick Cohendet, Visiting Professor and Director, Department of International Business and, Laurent Simon, Associate Professor, HEC Montréal, Canada.
Speakers
Workshop 4
- Lead facilitator: Paul Prévost, professeur associé, Faculté d’administration, Université de Sherbrooke et directeur scientifique, CEFRIO, Sherbrooke, Canada.
Speakers
- Jean-François Brucel, Industrial Commissioner, Communications and Citizens Relationships Branch, City of Montreal, Canada.
- Isabel Carranza, Foreign Economic Promotion, Municipality of Barcelona, Spain. (Invited)
- New Business Models in Quebec Businesses - Workshop 2
How did technologies facilitated the creation of a successful business model for two regional enterprises?
A business model is what a company does to make money. Over the last few years, several regional businesses managed to use technologies – namely IT and the Internet – to come up with new business models and be more efficient in meeting the expectations of buyers from other regions, provinces or countries.
Workshop 2 will not only give two entrepreneurs an opportunity to address issues such as: “How did technologies facilitated the creation of a successful business model for their organizations?” and “What specific challenge were they faced with in the implementation of this model?”, it will also provide speakers and participants with an opportunity to share on government measures to implement and business practices to spread in order to help businesses from all the regions of Quebec use technologies more efficiently and creatively.
- Lead facilitator: Vincent Tanguay, Vice-President (Québec), Innovation & Transfer, CEFRIO, Canada.
Speakers
- Christian Côté, President & CEO, Serres Jardins-Nature, New Richmond, Gaspésie, Canada.
- Roger Gauthier, President, Centre d'interaction Proximédia inc., Rouyn-Noranda, Canada.
- Creative Business Networks: To Build on Winning Combinations - Workshop 3 & 6
How to have the edge on competition in 2010?
*Simultaneous translation
Quebec manufacturing industry now has to grow in a different environment than that of only 10 years ago – a new context characterized by strong Asian competition and a Canadian dollar at par with the US dollar. Quebec businesses will have to bring major changes in their business strategies and practices if they are to take up these new challenges.
What approaches should Quebec businesses, especially manufacturing SME, take to become competitive? What changes have been implemented in other countries such as Italy, Denmark and the United-States in order to maintain their competitiveness? What are the main obstacles to the implementation of these new practices? How do other national governments support their businesses competitiveness? What key role will IT play in boosting our manufacturing businesses?
Workshop 3
- Lead facilitator: Réal Jacob, Director of Executive and Continuing Education Member, HEC Montréal, Canada.
Speakers
- Paul-Arthur Huot, President & CEO, Pôle Québec Chaudière-Appalaches, Québec, Canada.
- Dhruv Patel, Director, Capital and Technology Development, Council for Entrepreneurial Development (CED), Raleigh, United States. (Invited)
Workshop 6
- Lead facilitator: Réal Jacob, Director of Executive and Continuing Education Member, HEC Montréal, Canada.
Speakers
As can be seen in several examples from Quebec and abroad, the development of wideband and the judicious use of IT can assist the stakeholders in a territory in developing and implementing creative economic, social, cultural, tourist or educational development strategies. For instance, the Internet and technologies may be used effectively to help relocate the activities of ministries and organizations, provide small regional schools with an access to educational resources otherwise unavailable to them and support SME participation in wide national or international trade networks.
This workshop will answer questions such as: What are the main features of creative territories? What promising development strategies are IT and the Internet offering the regions in various fields of activity? How to make sure these strategies will be successful? How to succeed in regionally relocating the activities of an organization?
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Lead facilitator: Bruno Jean, Professor, Université du Québec à Rimouski and Holder of the Canadian Research Chair in Rural Development, Canada.
Speakers
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Franck Burdeyron, Director of Strategic Consulting, e- Conception.Net/Ocalia and, Research Officer, Master Pro Rural Planning and Development, Université Lumière Lyon 2, Charnoz-sur-Ain, France.
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